A powerful business parable that shows how entrepreneurs in tech can get the most out of their sales teams – and reduce stress on themselves.Sales misery comes in many forms in the complex world of information and communication technology. Competition is always fierce, the margin of error is always narrow, and missed revenue targets can have devastating implications for the organization. You might even have strong revenues this year … but the accuracy of your forecast, the quality of your sales management, the level of your sales, and your organizational ability to adapt to rapid change can still be well under par. This book tells the story of John Entrepreneur, a leader experiencing sales misery who is facing challenges in all of these areas, and then some. If you are a sales leader who is also the top producer on the team, and who is finding that positions a stressful place to be, this book may be for you. Many business owners and sales leaders in the tech sector are often also the top producers of their team. The pressure to bring in quota every month, the frustrations of managing an underperforming sales team, and the realization that everything can fall apart any moment—all of that can lead to major stress for the person in charge.MISERY TO MASTERY helps managers who know they and their teams can do better to begin what may be the most critical journey in tech… the journey from sales producer to sales leader.