Luxury is defined by personal preferences, that represent a lifestyle, individuality, and specific taste. This Guide offers tips and strategies to prepare and sell a luxury home – this little booklet is not intended as an exhaustive study on the much-discussed and written subject of Luxury Home Selling. The Guide’s object is to increase understanding of luxury home selling with concise tactics that include marketing, advertising, photography, negotiation, home staging and more in an easy to read booklet; identifying and illustrating ideas to focus on when preparing to sell a luxury property.