In this book ‘Why HR Matters,’ we intend to draw a holistic perspective on the dynamic role of an HR function in the cannabis industry. As the widespread legalization of cannabis has gained momentum, entrepreneurs and business owners need to have the support of a knowledgeable, experienced HR professional to steer the legal landscape. If you want to stay in business and lead the cannabis market, you need to stay abreast of the government regulations at the national, state, and federal level.