Who is a Maverick Entrepreneur? A Maverick is someone who blazes their own trail, overcomes obstacles, finds unconventional solutions and simply writes their own rules for success. And that success is not simply calculated in dollar figures or net worth. Mavericks are growth-oriented business leaders who collide at the intersection of bold business ideas, genuine happiness and greater meaning. Mavericks embrace leverage, collaboration and the idea of abundance. Mavericks are really about achieving more... They re a small, distinct group who realizes a complete life involves not just creating more profits but living life to the fullest. Plus, they are the sort of leaders who finds incredible joy in giving forward and creating a measurable and meaningful impact. That s what makes a Maverick entrepreneur different and now you've got a complete playbook for getting there. These 34 rules were inspired by Yanik's first visit to Necker Island, Sir Richard Branson's private island retreat. Flying home from Necker he was so excited with his time spent brainstorming and being with the Virgin billionaire that he started scribbling his own rules for successful entrepreneurial endeavors - that helped him achieve financial independence before turning 31. Originally he thought it would be a top 10 list but Yanik kept writing in his journal and it came to 34 tenets. Inside you'll discover: What the biggest mistake is most business owners make with pricing and how to completely stop competing on the lowest price. How to leverage your time so you can make more while doing less! What it takes to stand out in a crowded marketplace. (Just one easy maneuver.) How to truly leverage your most important assets in your business. (It's probably not what you think it is.) What successful entrepreneurs do to quickly and easily test their million dollar idea. And 29 more rules Maverick entrepreneurs use to make more, have more fun and give more! In this newly updated edition, you've got 34 deceptively simple (yet incredibly profound) rules for getting more out of everything you've got and truly engineering the type of business and lifestyle you really want. Now it s up to you to apply them!